The Analysis about the Network Expansion of Enterprise Viral Marketing

Article OPEN
Shourong Tang;
(2014)
  • Journal: Journal of Management and Strategy, volume 5, issue 2 May, pages 49-52
  • Subject: viral marketing, network, innovation

There are a lot of unexpected changes taking place in the online world. Viral marketing is a typical efficient network marketing method which births at the background of the Web2.0 era. It is high concerned with its clipping and comprehensive effect on society. Studying... View more
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