publication . Preprint . 2001

THE MARKET FOR E-COMMERCE SERVICES IN AGRICULTURE

Ehmke, Cole; Ernst, Stanley C.; Hopkins, Jeffrey W.; Tweeten, Luther G.;
Open Access
  • Published: 01 Jan 2001
Abstract
We report results of a survey of 608 Ohio agribusinesses in 1999 and show them to be divided in their attitudes and acceptance of e-commerce. Half of the respondents report that their business has a web site, although many had taken a negative stance toward such a move. Nearly all say that the internet will significantly change their sector, and the majority of managers report that e-commerce has significantly affected the way they view their business.
Subjects
free text keywords: Marketing,
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