Local Buyer Market Power and Horizontally Differentiated Manufacturers

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Wang, Shinn-Shyr; Rojas, Christian; Lavoie, Nathalie;
(2010)
  • Subject: buyer market power, horizontal differentiation, Agribusiness, Industrial Organization, Marketing, D43, L13, M31, Q13,

In this paper we study a farmer-processor relationship, where market power is bidirectional: processors have buyer as well as seller market power. Farmers supply a homogeneous raw input to the processors, which, in turn, process it into a horizontally differentiated pro... View more
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