publication . Article . Other literature type . 2005

Typology and Financial Performance of Champagne Makers According to Distribution Channel

Declerck, Francis; Declerck, Francis;
Open Access
  • Published: 01 Jan 2005
Abstract
A typology of strategies related to the distribution channels used by Champagne makers is established. Champagne makers' operating profit depends on their distribution network, which affects selling prices. Based on a sample of 20 Champagne makers ("Maisons de Champagne"), economic and financial performance indicators for Champagne makers are analyzed with reference to the type of distribution channel.
Subjects
free text keywords: Champagne, Distribution channel, Strategy, Performance, Agribusiness, Industrial Organization,, Agribusiness, Industrial Organization, Champagne, Distribution channel, Strategy, Performance
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publication . Article . Other literature type . 2005

Typology and Financial Performance of Champagne Makers According to Distribution Channel

Declerck, Francis; Declerck, Francis;