Electronic commerce versus traditional commerce

Article OPEN
Dorin Vicentiu Popescu; Manoela Popescu;
(2007)
  • Subject: Electronic commerce; traditional commerce; electronic sales; internet; form of sale
    • jel: jel:L81 | jel:L86 | jel:M2
    acm: ComputingMilieux_COMPUTERSANDSOCIETY

The internet represents new opportunities for the traditional companies, including the diversification of the given services and also the promotion of the new ones, which are personalized and attractive and they are possible thanks to the information and communication t... View more
  • References (5)

    [1] Patriche, D. (coordonator), Bazele comerţului, Editura Economică, Bucureşti, 1999;

    [2] Popescu, M., Ionaşcu, V., Bazele comerţului, Editura Oscar Print, Bucureşti, 2006;

    [3] Popescu, M., E-commerce, suport de curs electronic, Master „Marketing şi negociere în afaceri”, Bucureşti, 2005;

    [4] C.R.C.E., Secretele comerţului electronic. Ghid pentru exportatori-întreprinderi mici şi mijlocii, Interational Trade Center UNCTAD/WTO, Geneva, 2000;

    [5] The European Commission Information Society Project, 02/07/99.

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