DIFFERENCES IN REPORTED FIRM PERFORMANCE BY GENDER: DOES INDUSTRY MATTER?

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JANE L. SWINNEY ; RODNEY C. RUNYAN ; PATRICIA HUDDLESTON (2006)
  • Journal: Journal of Developmental Entrepreneurship, volume 11, issue 2, pages 99-115
  • Subject: Small business, firm performance, gender, retail/service industries

Business performance results were collected from small business entrepreneurs in one Mid-western state operating in the retail and services industries. These industries account for more than 80 percent of female entrepreneurs' fields of operation. The pattern of reporte... View more
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