publication . Bachelor thesis . 2011

Communicating Georgia : Georgia's information campaign in the 2008 war with Russia

Jugaste, Artur;
Open Access English
  • Published: 01 Jan 2011
  • Publisher: Stockholms universitet, Institutionen för journalistik, medier och kommunikation (JMK)
  • Country: Sweden
During the 2008 South Ossetia war, Georgia and Russia fought what the English-language media called "a public relations war“. This was an interesting example of modern information warfare where governments allied with public relations agencies battled for symbolic power on the media field. This study investigates the information campaign that the Georgian government launched to promote their framing of the conflict in the English-language media. First-hand information about the campaign strategies and techniques is gathered by interviewing the people who worked as PR consultants for the Georgian government during the war in 2008. The eventual PR output is mapped...
free text keywords: public relations, georgia, information war, strategic communication, south ossetia, Media and communication studies, Medie- och kommunikationsvetenskap
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