publication . Bachelor thesis . 2011

The impact of the government policy on the Chinese electric gehicle industry and business strategy management : Case of FAW

Li, Zhe; Lu, Sun;
Open Access English
  • Published: 01 Jan 2011
  • Publisher: Linköpings universitet, Företagsekonomi
  • Country: Sweden
Abstract
Background: The electric vehicle industry is an emerging industry worldwide. In China the development of the electric vehicle industry is rapid. The government policy is of great influence on the economy in the Chinese context. The Chinese electric vehicle company has to design the right business strategy to maintain and enhance its competitive advantages in order to respond to challenges. Aim: This study analyzes the five competitive forces of the Chinese electric vehicle industry and the effect of the government policies on the Chinese electric vehicle industry. The research uses Porter’s Five Forces model and Porter's Generic Strategies theory to give the str...
Subjects
free text keywords: Business studies, Företagsekonomi
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