publication . Bachelor thesis . 2007

Managers' Goal-Setting Strategies : Focus on Small Businesses

Stark, Fredrik; Purohit, Nisha;
Open Access English
  • Published: 01 Jan 2007
  • Publisher: Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi
Abstract Background: Goals and goal-setting are two aspects that occur everyday in business life however little is known about the effect of strategic goal-setting. To a cer-tain extent, this affects all of us either directly or indirectly, everyday through strategic decisions that are made by business managers all around the world. A company’s performance of a company can be measured in many ways. A firm’s performance can be financially successful if the com-pany’s strategy is well planned. Strategic planning consists of developing goal-strategies, which aim at contributing to the firm’s performance. Problem: A small business manager’s view on the goals-setting...
free text keywords: Small Business, Goal-Setting, Goal-Specificy, Proactiveness, Planning, Performance, Family Business., Business studies, Företagsekonomi
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