Family business women in media discourse : the business role and the mother role

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Bjursell, Cecilia; Bäckvall, Lisa;
  • Publisher: UK : Emerald Group Publishing Limited
  • Related identifiers: doi: 10.1108/20436231111167228
  • Subject: Sweden | Family Business | Women | Media articles | Print media | Gender stereotypes | Discourse | Role | Business Administration | Företagsekonomi

Purpose - Writings in the media have the potential to influence our standpoint and, thereby, our actions. In this paper, the authors analyze how women in family business are represented in media to understand the frames set by this discourse in terms of women owning and... View more
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