publication . Bachelor thesis . 2011

Supply Chain Security. Tools, Trends, and Techniques : Toyota and Honda cases

Klimova, Nadezda; Akimova, Anna;
Open Access English
  • Published: 01 Jan 2011
  • Publisher: Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi
  • Country: Sweden
Abstract
  Supply chain management has experienced great changes within the last fifty years. Inevitably, many companies entered the global market with the prime intention to achieve their defined goals. In comparison with the local markets, the global environment requires more efforts and changes in the supply chain operation in order to remain viable in business. Several business models are introduced for achieving the success in the market, suggested by the following researchers: Liker, Choi, Ronald Gilson, andMark J. Roeand others.  In a row with the study cases of Honda and Toyota Companies, the Supply Chain Trading Security is presented. Within this paper the secur...
Subjects
free text keywords: Supply Chain Security
Related Organizations

Discussion of the Study cases ...................................................... 18 Toyota cases ...........................................................................................18 Case: “Trust me”. Building Deep Supplier Relationships. Toyota .................18 Toyota Production System .......................................................................19 Tools, Trends, and Techniques .................................................................21 Case: “Fast reaction - good reaction” Toyota changes models .....................24 Toyota‟s current situation.........................................................................25 Toyota Raising Prices - Cutting Incentives ................................................27 Honda cases ...........................................................................................28 Case: “Knock-knock - Who‟s there?” Honda steps out of Japan...................28 Case: “I care”. Honda penetrates automobile market ...................................32 Underestimating the Japanese ...................................................................39 Case “Nature VS Supply “bloodlines”. Honda wants to live” .......................39 5 6 7 Mintzberg, Henry, “The Design School: Reconsidering the Basic Premises of Strategic Management”, Strategic Management Journal, 11, 1990, pp. 171-196.

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