Challenges with social media for user involvement

Contribution for newspaper or weekly magazine English RESTRICTED
Ståhlbröst, Anna;
(2012)
  • Publisher: Akademika Forlag
  • Subject: /dk/atira/pure/core/keywords/SocialSciences/Statistics,ComputerAndSystemsScience/Informatics,ComputerAndSystemsScience | Informatics, computer and systems science

Integrating social media into the innovation process can offer great opportunities for organizations striving for user involvement. Due to the spread of social media in all types of user groups it is, today, possible to engage users all around the world in innovation ac... View more
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