publication . Bachelor thesis . 2016

Product Context Analysis with Twitter Data

Sun, Tao;
Open Access English
  • Published: 01 Jan 2016
  • Publisher: Blekinge Tekniska Högskola, Institutionen för programvaruteknik
  • Country: Sweden
Abstract
Context. For the product manager, the product context analysis, which aims to align their products to the market needs, is very important. By understanding the market needs, the product manager knows the product context information about the environment the products conceived and the business the products take place. The product context analysis using the product context information helps the product manager find the accurate position of his/her products and support the decision-making of the products. The product context information generally could be found in the user feedbacks. And the traditional techniques of acquiring the user feedbacks can be replaced by ...
Subjects
ACM Computing Classification System: InformationSystems_MISCELLANEOUS
free text keywords: Twitter, product context information, content analysis, Software Engineering, Programvaruteknik
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