publication . Other literature type . Article . 2017

Research rigor and the gap between academic journals and business practitioners

Eva Perea; Malcolm Brady;
  • Published: 11 Sep 2017
  • Publisher: Emerald
  • Country: Ireland
Abstract
Purpose This paper examines the engagement of business practitioners with academic business research. The purpose of this paper is to assess whether there is a gap between academic research and business people, and, if so, how to bridge this gap. Design/methodology/approach Over 150 senior business practitioners were interviewed, in order to capture their views on the usefulness of academic research to them in their roles as practicing managers. Survey questions covered both their current access and reading of business-related publications and what the ideal academic business journal should be, in terms of access and contents. Findings Academic journals are not ...
Subjects
free text keywords: Education, Management, Business, Management and Accounting (miscellaneous), Business model, Business case, Business analysis, Public relations, business.industry, business, New business development, Business Research, Psychology, Electronic business, Originality, media_common.quotation_subject, media_common
Related Organizations
Powered by OpenAIRE Open Research Graph
Any information missing or wrong?Report an Issue
publication . Other literature type . Article . 2017

Research rigor and the gap between academic journals and business practitioners

Eva Perea; Malcolm Brady;