How the conversations in social media concern in sales in the automobile industry in spain

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González Carreño G.; Rejas Muslera Rj.; Padilla Fernández-Vega J.; Cepeda González M. I.;
(2013)
  • Publisher: International Scholarly and Scientific Research & Innovation
  • Related identifiers: doi: 10.1999/1307-6892/830, doi: 10.5281/zenodo.1329141, doi: 10.5281/zenodo.1329142
  • Subject: Innovation | Spain | 5312 Economía Sectorial | Ciencias de la Comunicación | Economics Crisis | 5910.02 Medios de Comunicación de Masas | Design | Automobile Industry | 5306.02 Innovación Tecnológica | Social Media | Internet

Automobile Industry has great importance in the Spanish economy (8,7 % of the active Spanish population is employed in this sector).The above mentioned sector has been one of the principal sectors affected by the current economic crisis, consistently, the bu... View more
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