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Подготовка студентов магистратуры к пиар-продвижению инновационных образовательных проектов

Authors: Dunaenko, A. I.;

Подготовка студентов магистратуры к пиар-продвижению инновационных образовательных проектов

Abstract

При разработке и реализации инновационных образовательных проектов особую роль играют инструменты пиар-продвижения. Рассмотрены задачи пиар-продвижения инновационных образовательных проектов на примере дополнительного образования детей и особенности подготовки студентов к этому виду профессиональной деятельности

When developing and implementing innovative educational projects, PR promotion tools play a special role. The tasks of PR promotion of innovative educational projects are considered on the example of additional education of children and features of preparing students for this type of professional activity

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Keywords

ИННОВАЦИОННЫЕ ОБРАЗОВАТЕЛЬНЫЕ ПРОЕКТЫ, PR PROMOTION, ADDITIONAL EDUCATION OF CHILDREN, ДОПОЛНИТЕЛЬНОЕ ОБРАЗОВАНИЕ ДЕТЕЙ, ПИАР-ПРОДВИЖЕНИЕ, INNOVATIVE EDUCATIONAL PROJECTS

  • BIP!
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    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green