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Жанр интернет-отзыва в туристическом дискурсе: (маркетинговый потенциал)

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2014 Russian Publisher:Уральский государственный педагогический университет

Жанр интернет-отзыва в туристическом дискурсе: (маркетинговый потенциал)

Abstract

В статье рассматриваются языковые и прагматические особенности жанра интернет отзыва в туристическом дискурсе.

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Keywords

ДИСКУРСИВНЫЕ ПРАКТИКИ, РЕКЛАМНЫЙ ДИСКУРС, ПРАГМАЛИНГВИСТИКА, ИНТЕРНЕТ-КОММУНИКАЦИИ, МАРКЕТИНГОВЫЕ КОММУНИКАЦИИ, ТУРИСТИЧЕСКИЙ ДИСКУРС, ВОСПРИЯТИЕ ИНФОРМАЦИИ, ИНФОРМАЦИОННЫЕ ТЕХНОЛОГИИ, ЛИНГВИСТИКА ТЕКСТА, ТУРИЗМ, РАСПРОСТРАНЕНИЕ ИНФОРМАЦИИ, ЯЗЫКОЗНАНИЕ, ИНТЕРНЕТ-ОТЗЫВЫ

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    popularity
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    influence
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green