publication . Other literature type . Article . 2016

The Concept Of Ideal Strategy & Its Realization Using White Ocean Mixed Strategy

Sreeramana Aithal;
Open Access
  • Published: 30 Apr 2016
  • Publisher: Zenodo
Strategic planning and decision making have an important role in organizational development and sustainability.<br> Various types of strategies are used in strategic management such as Red ocean strategy, Blue ocean strategy, Green<br> ocean strategy, Purple ocean strategy and Black ocean strategy. These strategies are used in organizations by top<br> level executive managers for long-term organizational sustainability and to face or deviate from the competition.<br> Based on organizational analysis, it is observed that many of the organizations use a new type of strategy which is<br> derived from the above five types of strategies for sustainability. In this pa...
free text keywords: Ideal Strategy, Red ocean strategy, Blue ocean strategy, Black ocean strategy, White ocean strategy, Comparison of different strategies, Characteristics of White ocean strategy
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Other literature type . 2016
Provider: Datacite
Article . 2016
Provider: ZENODO
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