publication . Other literature type . Article . 2016

Transform To Succeed: An Empirical Analysis Of Digital Transformation In Firms

Sarah E. Stief; Anne Theresa Eidhoff; Markus Voeth;
Open Access English
  • Published: 02 Apr 2016
  • Publisher: Zenodo
Abstract
Despite all progress firms are facing the increasing need to adapt and assimilate digital technologies to transform their business activities in order to pursue business development. By using new digital technologies, firms can implement major business improvements in order to stay competitive and foster new growth potentials. The corresponding phenomenon of digital transformation has received some attention in previous literature in respect to industries such as media and publishing. Nevertheless, there is a lack of understanding of the concept and its organization within firms. With the help of twenty-three in-depth field interviews with German experts respons...
Subjects
free text keywords: Business development, digitalization, digital strategies, digital transformation.
Download fromView all 3 versions
Zenodo
Other literature type . 2016
Provider: Datacite
Zenodo
Other literature type . 2016
Provider: Datacite
ZENODO
Article . 2016
Provider: ZENODO
Powered by OpenAIRE Open Research Graph
Any information missing or wrong?Report an Issue
publication . Other literature type . Article . 2016

Transform To Succeed: An Empirical Analysis Of Digital Transformation In Firms

Sarah E. Stief; Anne Theresa Eidhoff; Markus Voeth;