publication . Other literature type . Article . 2017

Consumer Behaviour Towards Electric Fans

Inderpreet Singh;
Open Access
  • Published: 11 Jun 2017
  • Publisher: Zenodo
Abstract
<em>The study of consumer behaviour develops great interest for consumers, students, scientists, and marketers. As consumers, we need insights into our own consumption related decisions: what we buy, why we buy, and how we buy. The aim of the study is to cover entire research about consumer behaviour towards electric fans and different factors affecting their buying decision. A sample of 200 consumers of electric fans is taken. Questionnaire has been analysed with the help of pie diagram &amp; bar chart and different interpretations have been made to study the impact of consumer behaviour towards electric fans. This study concluded that the brand whose after Sal...
Subjects
free text keywords: Electric Fan, Consumer behaviour, buying decision
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Zenodo
Other literature type . 2017
Provider: Datacite
ZENODO
Article . 2017
Provider: ZENODO
Zenodo
Other literature type . 2017
Provider: Datacite
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