publication . Other literature type . Article . 2008

Use Of Persuasive Technology To Change End-Users- It Security Aware Behaviour: A Pilot Study

Ai Cheo Yeo; Md. Mahbubur Rahim; Yin Ying Ren;
Open Access English
  • Published: 21 Oct 2008
  • Publisher: Zenodo
Persuasive technology has been applied in marketing, health, environmental conservation, safety and other domains and is found to be quite effective in changing people-s attitude and behaviours. This research extends the application domains of persuasive technology to information security awareness and uses a theory-driven approach to evaluate the effectiveness of a web-based program developed based on the principles of persuasive technology to improve the information security awareness of end users. The findings confirm the existence of a very strong effect of the webbased program in raising users- attitude towards information security aware behavior. This find...
free text keywords: Information security, persuasive technology, ITsecurity-aware behaviour, theory of planned behaviour survey.
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Other literature type . 2008
Provider: Datacite
Other literature type . 2008
Provider: Datacite
Article . 2008
Provider: ZENODO
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