publication . Article . Other literature type . 2017

Perception of service quality in agrotourism accommodations: Impact on guest loyalty and re-visit intentions

Chatzigeorgiou, Chryssoula; Simeli, Ioanna;
Open Access English
  • Published: 27 Mar 2017 Journal: Journal of Tourism (issn: 2529-1947, Copyright policy)
  • Publisher: International Hellenic University
Abstract
This study presents the development of a conceptual model that demonstrates the dynamic nature of the relationship between service quality and guest satisfaction in the agrotourism accommodation sector, based on theories derived from social psychology and previous research in the marketing, management, and services literature. The model was tested using sample data from guests of four different agrotourism firms, and was modified because of empirical results. The final model improves understanding of the relationship between service quality and guest satisfaction because these constructs were examined from the process perspective of an agrotourism accommodation ...
Subjects
free text keywords: Wirtschaft, Economics, Wirtschaftssektoren, Economic Sectors, Tourismus, Gastgewerbe, ländlicher Raum, Dienstleistung, Qualität, Kunde, Zufriedenheit, Kundenbindung, tourism, hotel and restaurant trade, rural area, service, quality, customer, satisfaction, customer ties, 20400, 20900, 40200, Agrotourism marketing, guest satisfaction, service quality, re-visit intentions, Management. Industrial management, HD28-70, Marketing. Distribution of products, HF5410-5417.5, ddc:330
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publication . Article . Other literature type . 2017

Perception of service quality in agrotourism accommodations: Impact on guest loyalty and re-visit intentions

Chatzigeorgiou, Chryssoula; Simeli, Ioanna;