publication . Article . 2010

Probability matching and strategy availability

Derek Koehler;
Open Access
  • Published: 01 Sep 2010
Abstract
Findings from two experiments indicate that probability matching in sequential choice arises from an asymmetry in strategy availability: The matching strategy comes readily to mind, whereas a superior alternative strategy, maximizing, does not. First, compared with the minority who spontaneously engage in maximizing, the majority of participants endorse maximizing as superior to matching in a direct comparison when both strategies are described. Second, when the maximizing strategy is brought to their attention, more participants subsequently engage in maximizing. Third, matchers are more likely than maximizers to base decisions in other tasks on their initial i...
Subjects
free text keywords: Experimental and Cognitive Psychology, Arts and Humanities (miscellaneous), Neuropsychology and Physiological Psychology, Cognitive psychology, Cognitive Reflection Test, Alternative strategy, Psychology, Sequential choice, Social psychology, Intuition, Probability matching, Deliberation, media_common.quotation_subject, media_common
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publication . Article . 2010

Probability matching and strategy availability

Derek Koehler;