publication . Article . Other literature type . 2013

"The Social Destination": How Social Media Influences the Organisational Structure and Leadership of DMOs

Jucan, Mihaela; Jucan, Cornel; Rotariu, Ilie;
Open Access English
  • Published: 24 Jun 2013
Abstract
The paper deals with the most important changes that have occurred in business because of social media and its impact on organisations and leadership in recent years. It seeks to synthesize existing research, theories and concepts, in order to understand "social destinations", and to provide a bridge from past research to future success. Becoming a "social destination" is a strategic and tactical leadership and management issue and the paper will present the importance of destination leadership in choosing the way towards a social destination and some organisational models. It also presents some social media tools that can be used in transforming a destination i...
Subjects
free text keywords: Business, destination, leadership, organization, social.
Download fromView all 3 versions
ZENODO
Article . 2013
Provider: ZENODO
Zenodo
Other literature type . 2013
Provider: Datacite
Zenodo
Other literature type . 2013
Provider: Datacite
Powered by OpenAIRE Open Research Graph
Any information missing or wrong?Report an Issue
publication . Article . Other literature type . 2013

"The Social Destination": How Social Media Influences the Organisational Structure and Leadership of DMOs

Jucan, Mihaela; Jucan, Cornel; Rotariu, Ilie;