Pricing Strategy Selection Using Fuzzy Linear Programming

Article English OPEN
Elif Alaybeyoğlu; Y. Esra Albayrak;

Marketing establishes a communication network between producers and consumers. Nowadays, marketing approach is customer-focused and products are directly oriented to meet customer needs. Marketing, which is a long process, needs organization and management. Therefore st... View more
Share - Bookmark

  • Download from
    ZENODO via ZENODO (Article, 2013)
  • Cite this publication