publication . Doctoral thesis . 2011

Harnessing Product Complexity: An Integrative Approach

Orfi, Nihal Mohamed Sherif;
Open Access English
  • Published: 12 Dec 2011
  • Publisher: Virginia Tech
In today's market, companies are faced with pressure to increase variety in product offerings. While increasing variety can help increase market share and sales growth, the costs of doing so can be significant. Ultimately, variety causes complexity in products and processes to soar, which negatively impacts product development, quality, production scheduling, efficiency and more. Product variety is just one common cause of product complexity, a topic that several researchers have tackled with several sources of product complexity now identified. However, even with such progress, product complexity continues to be a theoretical concept, making it difficult for co...
free text keywords: Product Variety Management, Grey Clustering, Non-assembled Products, Product Platform, Product Family, Product Complexity
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Doctoral thesis . 2011
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