publication . Bachelor thesis . 2017

Přínos Self-service Business Intelligence v retailu

Chalas, Jan;
Restricted Czech
  • Published: 01 Jan 2017
  • Publisher: Vysoká škola ekonomická v Praze
  • Country: Czech Republic
Abstract
This bachelor thesis deals with the benefits of using Self-service Business Intelligence (SSBI) tools in retail. It compares SSBI with the traditional concept, in the context of current managers requirements and general trends in the implementation and use of enterprise information systems. Describes the fundamental differences in SSBI versus traditional solutions and draws attention to the benefits and disadvantages that arise.
Subjects
free text keywords: Reporting; Self-service Business Intelligence; Business Intelligence; Enterprise information systems; KPI; Retail; Podnikové informační systémy; ICT
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