Utilization of Facebook in studio Arven's marketing

Master thesis Czech RESTRICTED
Hausmannová, Klára (2012)
  • Subject: marketing communications; marketing; marketingová komunikace; sociální sítě; Facebook; social networks
    acm: InformationSystems_MISCELLANEOUS

Title: Utilization of Facebook in studio Arven's marketing Objectives: The aim of this work is to create a facebook fan page for Power Plate studio Arven in Čelákovice. The facebook fan page was created on the basis of survey. Then the effectiveness of the page was eval... View more
Share - Bookmark