Mezinárodní franchising v oblasti muzeí

Bachelor thesis Czech RESTRICTED
Hostonská, Klára; (2017)
  • Publisher: Vysoká škola ekonomická v Praze
  • Subject: museum collections; muzeum franchising; mezinárodní spolupráce; Solomon R. Guggenheim Museum; international cooperation; Museum franchising; muzejní sbírky; muzeum Louvre; Louvre Museum; Guggenheimovo muzeum

The aim of the thesis is to analyze the most important benefits of the international museum franchising, detection of problems associated with it and the conditions that are necessary the process of setting up and subsequent operation of the new museum was sustainable a... View more
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