publication . Master thesis . 2014

Olympic Broadcast Rights

Žižka, Martin;
Restricted Czech
  • Published: 01 Jan 2014
  • Country: Czech Republic
Title: Olympic Broadcast Rights Objectives: The main objective of this thesis is to analyse the revenue derived from the sale of the broadcasting rights to the Olympics by Olympic Movement. In the thesis are analysed the total sum of revenue, selected territory and compared the proportion that belongs to the International Olympic Committee and the Organizing Committee of the Olympic Games. The secondary objective is to adapt and calculation of the conversion mechanism for the transfer of amounts reported in different currencies in different periods. Methods: Data collection is performed a secondary analysis of documents. The basic aggregate consist of the Summer...
ACM Computing Classification System: ComputingMilieux_LEGALASPECTSOFCOMPUTING
free text keywords: Olympic Movement; media; television; příjmy; revenue; olympijské hnutí; televize; radio; rozhlas; internet; média
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