Photography as a Business

Master thesis Czech RESTRICTED
Jirsák, Jakub;
(2010)
  • Publisher: Vysoká škola ekonomická v Praze
  • Subject: customer buying behavior; fotografování; marketing; photography; microstock; mikrofotobanka; marketing research; spotřebitelské nákupní chování; marketingový výzkum
    acm: ComputingMethodologies_IMAGEPROCESSINGANDCOMPUTERVISION | GeneralLiterature_MISCELLANEOUS

Increasing speed Internet access, technical progress in digital photography and globalization opened up a new business market with stock photography. The aim is to analyze this market from the photographer's point of view and describe his marketing opportunities. The fi... View more
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