publication . Master thesis . Contribution for newspaper or weekly magazine . Article . Other literature type . 2015

Spin doctoring

Chiara Valentini;
Restricted Czech
  • Published: 01 Dec 2015
  • Country: Czech Republic
1 ABSTRACT The aim of this text is to provide an analysis of the phenomenon of spin doctoring in the Euro-Atlantic area. Spin doctors are educated people in the fields of semiotics, cultural studies, public relations, political communication and especially familiar with the infrastructure and the functioning of the media industry. Critical reflection of manipulative communication techniques puts spin phenomenon in historical perspective and traces its practical use in today's social communication in Western society. Using the concept of semiology and explore possibilities of interpersonal communication techniques and characteristics of the spin doctor. We presen...
free text keywords: spin doctoring; spin doctor; democracy; politic communication; demokracie; manipulace; manipulation; persvaze; persuasion; spin; politicka komunikace, Electrical and Electronic Engineering, Physics, Magnetism, Spin (physics), Spin polarization, Spin wave, Magnonics, Spin transistor, Quantum mechanics, Spin-½, Spinplasmonics
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