publication . Bachelor thesis . 2012

Marketing analysis of the ZaNá project

Pohan, Lukáš;
Restricted Czech
  • Published: 01 Jan 2012
  • Publisher: Vysoká škola ekonomická v Praze
  • Country: Czech Republic
The bachelor thesis analyses the ZaNá project, its various parts and its success as well as its target audience. The analysis of the project is based on experience from the making of this project. Other field of interest of this thesis is to evaluate the success of this project in present and its future forecasts and compares the estimated target audience with real target audience at present.
free text keywords: Web page; Webová stránka; Vizuál; Visual; Projekt ZaNá; Target audience; ZaNá; Cílová skupina
Related Organizations
Download from
Any information missing or wrong?Report an Issue