Analýza a strategie firmy GAMA Fobos na českém trhu a možnosti spolupráce se zahraničím

Master thesis Czech RESTRICTED
Jiruchová, Hana (2010)
  • Publisher: Vysoká škola ekonomická v Praze
  • Subject: company analysis; financial analysis; externí analýza; interní analýza; SWOT analýza; SWOT analysis; finanční analýza; business strategy; strategie podniku; external analysis; analýza podniku; internal analysis

The dissertation is dealing with complex company analysis with the objective to define future company strategy. The thesis is following two basic lines. First one is definition of strategy on domestic market and second one is definition of strategy strategy on foreign market. Both strategies should be applicable and in accordance with company mission.
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