Využití PR při prezentaci značky v oblasti doplňků výživy

Bachelor thesis Czech RESTRICTED
Šišková, Petra;
(2011)
  • Subject: PR článek; public relations; Public relations; Brand; Značka; propagace; advertising,PR article

Title: A presentation of brand in the nutritional supplements area by using PR article Summary: The bachelor thesis is divided into two parts - a theoretical part and a practical part. In the theoretical part is definition of the concept of brand and it also describes i... View more
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