publication . Other literature type . 2017

Investigating the effects of consumption-associated cues on disappointment, regret and post-consumption behaviours

Hossain, Muhammad Ismail;
Open Access English
  • Published: 27 Feb 2017
Abstract
Consumers invariably encounter both positive and negative consumption experiences in their lives. Prior research finds that negative consumption experiences result in particular affective and behavioural reactions. This research focuses on how consumers respond to consumption-associated cues, in particular, causal attributions, expectations, and perceived information search, in terms of feelings of disappointment and regret, and how these emotions subsequently influence consumers’ post consumption behaviours. The uniqueness of this research lies in its attempts to ascertain the role of the multidimensionality of disappointment and regret in determining consumers...
Subjects
free text keywords: Uncategorized, nWOM, Attribution, Regret, Consumption, Open access and full embargo, thesis(doctorate), ethesis-20150216-164955, Expectation, monash:151125, 2015, Disappointment, Repurchase, 1959.1/1144473, Complain
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Other literature type . 2017
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http://dx.doi.org/10.4225/03/5...
Other literature type . 2017
Provider: Datacite
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publication . Other literature type . 2017

Investigating the effects of consumption-associated cues on disappointment, regret and post-consumption behaviours

Hossain, Muhammad Ismail;