publication . Thesis . 2013

Evaluating and implementing a deliberate creativity framework to enhance retail business performance

Arendse, Sedick;
Open Access English
  • Published: 01 Jan 2013
  • Country: South Africa
PhD (Business Administration), North-West University, Potchefstroom Campus, 2014 In the postmodern-day organisation, acknowledgement of the facts today is that the retail sector has changed dramatically over the past ten years. Boom periods, surplus shopping and good times have ended. We have entered an era of harsh changes, business collapse, mergers, acquisitions and turbulent competitive environments that demand a constant review of business structure, financial performance, business practices and value creation to provide any hope of the ability to trade sustainably into the future. Responsiveness by retailers in this modern day driven by market need changes...
free text keywords: Creativity, Deliberate creativity, Business transformation, Performance enhancement, Creativity frameworks
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