publication . Master thesis . 2014

Analyzing the professional gaming industry in the United States of America: a pedagogical case study

Carmo, Denis Válter Abreu;
Open Access English
  • Published: 01 Jan 2014
  • Country: Portugal
Abstract
Project / JEL classification system: M 10: General Business Administration L10: General The unquestionable popularity of video games has propelled the evolution of professional gaming to become an important part of today’s youth culture. More than simply playing video games, millions watch carefully as professional gamers showcase their abilities against one another. Despite facing strong social barriers, in recent years, professional gaming has experienced an exponential growth and video game companies can no longer ignore its importance for their own future. In the western world, the US currently has the strongest professional gaming industry and sets an examp...
Subjects
free text keywords: Professional gaming, Video games, Strategy, Strategic analysis, Videojogos, Estratégia, Análise estratégica
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