publication . Conference object . 2001

Increasing the Intelligence of Virtual Sales Assistants through Knowledge Modeling Techniques

Molina, Martin;
Open Access English
  • Published: 01 Jan 2001
  • Publisher: Facultad de Informática (UPM)
  • Country: Spain
Abstract
Shopping agents are web-based applications that help consumers to find appropriate products in the context of e-commerce. In this paper we argue about the utility of advanced model-based techniques that recently have been proposed in the fields of Artificial Intelligence and Knowledge Engineering, in order to increase the level of support provided by this type of applications. We illustrate this approach with a virtual sales assistant that dynamically configures a product according to the needs and preferences of customers.
Subjects
free text keywords: Informática
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Conference object . 2001

Doorenbos R., Etzioni O., Weld D.:”A Scalable Comparison-Shopping Agent for the World Wide Web”. Proceedings of the First International Conference on Autonomous Agents. Marina del Rey, California, USA. February, 1997.

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