Can business development services practitioners learn from theories on innovation and services marketing?

Article, Preprint, Report English OPEN
Romijn, H.A.; Caniëls, M.C.J.; Ruijter-de Wildt, de, M.;
(2003)
  • Publisher: Technische Universiteit Eindhoven
  • Journal: volume 16,pages425-440issn: 0961-4524
  • Related identifiers: doi: 10.1080/09614520600792366
  • Subject: innovation, services, marketing, innovation, business development
Business Development Services programmes for non-financial support to small enterprises in developing countries recently have become big business for development donors and NGOs. The approach revolves around the idea that so-called ‘demand-driven’ interventions are the ... View more
  • References (14)
    14 references, page 1 of 2

    Bruton, H. (1985a) 'On the Production of a National Technology', in J.James and S. Watanabe (eds) Technology, Institutions and Government Policies. Chapter 4. Macmillan for ILO, Basingstoke and London, pp. 81-115.

    Bruton, H.J. (1985b) 'The Search for a Development Economics', World Development, 13 (10/11), pp. 1099-1124.

    Clark, N. (1995) 'Knowledge systems - Interactive nature of knowledge systems: some implications for the third world', Science and Public Policy, 22(4), pp 249- 258.

    Douthwaite, B. (2002) Enabling Innovation. A Practical Guide to Understanding and Fostering Technological Change, London: Zed Books.

    Douthwaite, B., J.D.H. Keatinge and J.R. Park (2002) 'Learning selection: an evolutionary model for understanding, implementing and evaluating participatory technology development', Agricultural Systems, 72, pp. 109-131.

    Gamser, M.S. (1988) 'Innovation, technical assistance, and development: The importance of technology users', World Development, 16(6), pp. 711-721.

    Gardiner, P. and R. Rothwell (1985) 'Tough customers: good designs', Design Studies, 6(1), pp. 7-17.

    Grönroos, C. (2000) Service Management and Marketing, (2nd edition), Chichester: John Wiley & Sons.

    Rothwell R. and P. Gardiner (1989) 'The strategic management of re-innovation', R&D Management, 19(2), pp. 147-160.

    de Ruijter de Wildt, M. (2002) 'Developing commercial markets for Business Development Services: Are “How-to-do-it” recipes possible?', Seminar report, 3rd annual BDS seminar, Turin, Italy, 9-13 September 2002.

  • Metrics
    No metrics available
Share - Bookmark