Literature Study: The Nature of Service, The Nature of Hospitality, The Nature of Experiences

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Esselink, P. (Priscilla); (2010)
  • Publisher: Saxion University of Applied Sciences

In this report the concepts services, hospitality and experiences will be discussed. The goal of this report is to provide insight in what is written in literature about services, hospitality and experiences and to help defining the concept hospitality services for the ... View more
  • References (1)

    Schmitt, B.H. (1999). Experiential marketing; how to get customers to sense, feel, think, act, relate to your company. New York: The free press.

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