Psychological interventional approach for reduce resource consumption : Reducing plastic bag usage at supermarkets
Ohtomo, Shoji; OHNUMA, Susumu;
- Publisher: Elsevier
- Journal: Resources, Conservation and Recycling,volume 84,pages57-65 (issn: 0921-3449)
- Subject: Behavioral change | Behavioral intention | Behavioral willingness | Plastic bag usage | Voice prompt
A field study was conducted to investigate the reduction of plastic bag usage at supermarkets. Many behaviors leading to potential damage to the environment may be unintentional. This study applied a dual motivation model to plastic bag usage and examined the effects of... View more