The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives

Article English OPEN
Qiu-xiang, Li; Yu-hao, Zhang; Yi-min, Huang;

We study a dual-channel supply chain which consists of one dual-channel manufacturer and one traditional retailer considering fairness concern. The manufacturer takes the market share as one of its business objectives in the competition game. We are devoted to establish... View more
Share - Bookmark