Marketing Green Fertilizers: Insights into Consumer Preferences

Other literature type, Article English OPEN
Dahlin, Johannes; Halbherr, Verena; Kurz, Peter; Nelles, Michael; Herbes, Carsten;
  • Publisher: (:unav)
  • Journal: Sustainability (issn: 2071-1050)
  • Publisher copyright policies & self-archiving
  • Identifiers: doi: 10.3390/su8111169
  • Subject: private gardeners | discrete choice experiment | biogas digestate | TJ807-830 | TD194-195 | Renewable energy sources | GE1-350 | Environmental sciences | Environmental effects of industries and plants | green fertilizer marketing
    mesheuropmc: health care economics and organizations

In an effort to support the long-term viability of the bioenergy industry through an end market for digestate, we investigated purchasing preferences for fertilizer product features in the home gardening market. We conducted a discrete choice experiment (DCE), presentin... View more
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