Insights of School Head About Marketing Education Services Through Digital Media

Article English OPEN
Samer Iqbal;
(2016)
  • Publisher: Institute of Business Management
  • Journal: Journal of Education and Educational Development (issn: 2310-0869, eissn: 2313-3538)
  • Publisher copyright policies & self-archiving
  • Related identifiers: doi: 10.22555/joeed.v3i1.711
  • Subject: cost-effective marketing tool | digital media | educational marketing | mainstream media | Theory and practice of education | LB5-3640

This study mainly focuses on the insights of a private school’s head pertaining to the use of digital media in educational marketing. The qualitative research paradigm was chosen for this study and in depth phenomenological interview was conducted from a head of a priva... View more
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