PICTORICAL WARNING PADA KEMASAN ROKOK: KOMUNIKASI PERSUASIF DALAM KAMPANYE KESEHATAN

Article English OPEN
Sherly Hindra Negoro; (2016)
  • Publisher: Universitas Negeri Yogyakarta
  • Journal: Informasi (issn: 0126-0650, eissn: 2502-3837)
  • Related identifiers: doi: 10.21831/informasi.v46i2.11794
  • Subject: Persuasive Communication | Health Campaign | Communication. Mass media | P87-96

Smoking has became the serious problem which always to be the classical dynamic of health communication’s field. Through health campaign by using pictorical warning in cigarette packs, Indonesian Government has priority to reduce the number of smokers in Indone... View more
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