publication . Article . 2018

Effectiveness of the ban on tobacco industry sponsorship in Brazil: findings from the ITC Brazil Wave 1 to 3 Surveys (2009 to 2016 - 17)

André Salem Szklo; Lorraine Craig; Grace Li; Geoffrey T. Fong; Cristina Fernández Pérez; Mariana Pinho; Mi Yan;
Open Access English
  • Published: 01 Mar 2018 Journal: Tobacco Induced Diseases (issn: 1617-9625, Copyright policy)
  • Publisher: European Publishing
Abstract
Background In 2000, Brazil implemented a comprehensive ban on tobacco advertising (except point-of-sale), promotion, and sponsorship, including sponsorship by tobacco brands of national sporting and arts events, then in 2005 adding international sport events. However, a loophole in the law permits company names for sponsorship. This study examines whether this loophole has been exploited by the industry via Brazilians' awareness of tobacco company sponsorship of sporting and arts events between 2009 and 2016-17. Methods Data were from Waves 1 to 3 (2009, 2012-13, 2016-17) of the International Tobacco Control (ITC) Brazil Survey - a cohort survey of approximately...
Subjects
Medical Subject Headings: health care economics and organizationshuman activities
free text keywords: WCTOH, Diseases of the respiratory system, RC705-779, Neoplasms. Tumors. Oncology. Including cancer and carcinogens, RC254-282, Public Health, Environmental and Occupational Health, Medicine (miscellaneous), Health(social science), Socioeconomics, Tobacco industry, Business
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