CONSIDERATIONS ON USING THE SITUATIONAL CRISIS COMMUNICATION THEORY IN THE CRISIS COMMUNICATION PLANNING ACTIVITIES OF ROMANIAN ARMED FORCES’ INFORMATION AND PUBLIC RELATIONS STRUCTURES

Article English OPEN
George DAVID; Ion CHICIUDEAN;
(2013)
  • Publisher: Regional Department of Defense Resources Management Studies
  • Journal: Journal of Defense Resources Management (issn: 2068-9403)
  • Publisher copyright policies & self-archiving
  • Subject: SCCT | Military Science | Crisis Responsibility | U | Spokesperson | Organizational Reputation | Crisis Communication | Crisis Management
    acm: ComputerApplications_COMPUTERSINOTHERSYSTEMS

Organizational crisis situations – quite frequently met in military establishments, as well – represent a major threat against reputation, one of the most important intangible resources that organizations own. The Situational Crisis Communication Theory (SCCT) suggests ... View more
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