Using of marketing communication for distance education institutions

Review, Article English OPEN
R. Ayhan YILMAZ;
(2005)
  • Publisher: Anadolu University, Eskisehir
  • Journal: The Turkish Online Journal of Distance Education (issn: 1302-6488)
  • Publisher copyright policies & self-archiving
  • Subject: Special aspects of education | Marketing | Distance Education | Marketing communication | LC8-6691

Using of Marketing Communication for Distance Education Institutions R. Ayhan YILMAZ, Ph.DAnadolu UniversityCommunication Sciences FacultyEskisehir, TURKEY INTRODUCTION Because of increased competition for scarce resources, marketing has become an important activity of ... View more
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