Descriptive business intelligence analysis: utting edge strategic asset for SMEs, is it really worth it?

Article English OPEN
Sivave Mashingaidze;
(2014)
  • Publisher: Publishing house "Virtus Interpress"
  • Journal: Journal of Governance and Regulation (issn: 2220-9352, eissn: 2306-6784)
  • Publisher copyright policies & self-archiving
  • Related identifiers: doi: 10.22495/jgr_v3_i4_p7
  • Subject: Cutting Edge | Business Intelligence | Asset | Strategic | Organizational behaviour, change and effectiveness. Corporate culture | HD58.7-58.95 | Finance | HG1-9999

The purpose of this article is to provide a framework for understanding and adoption of Business Intelligence by (SMEs) within the Zimbabwean economy. The article explores every facet of Business Intelligence, including internal and external BI as cutting edge strategic... View more
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